Showman Subhash Ghai Launches ‘Clean Ganga’ With A Song
After making a short documentary titled Kumbh – The Power Bank which was highly appreciated by the Chief Mminister of Uttar Pradesh in the bygone year of 2018, the Showman Subhash Ghai had got an invitation by Sanskar Bharti as guest of honor to participate at their event at kumbh in Feb, 2019 at Prayagraj.
So Sobhash Ghai during his visit at Kumbh the idea of making a music video on River Gamga struck him. Since many years now Ganges has been under severe pollution & a lot has been spoken about the fact that whether River Ganga is still pure or no.
So when Subhash Ghai thought to conceptualize a music video revolving around River Ganga & its cleanliness issue, then he personally discussed the issue with the directorate of Namami Gange project initiated by PM Narendra Modi. Then he penned down the lyrics, namely “Ghar ghar Ganga jab bhi aaye – Maili ho kar laut na jaye” This also inspired the students of his whistlingwoods music school to compose the score on the lyrics. Within a very short span of time they completed the music in their School’s music studio.
The song was composed by the music students Antara Vaidya & Vaishnavi Sriram with Abhishek Bonthu as programmer. Then Vaishnavi & other students gave the vocals. It was a very proud moment for them when their music video was presented in front of a very large crowd at the Kumbh in the current year of 2019. Although Subhash Ghai had written the full song on clean Ganga the video displays only a mukhra of the song.
The shooting of Clean Ganga is currently on & it is being produced under the banner of Mukta Digital Studios Mumbai, The other details are being worked out.
