Senior Citizens Celebrate Week Of Love With “Young Elder’s Walkathon”
While everyone shares gifts to make their loved ones feel special, what’s better than gifting yourself with a healthier life? Big Bazaar, one of India’s leading hypermarket by Future Group organized “Young Elder’s Walkathon” recently to celebrate love for fitness & good health. Big Bazaar’s “Young Elder’s Walkathon” was held in 40 plus cities with over 1 lakh participants who joined the walkathon in their respective cities.
As part of Big Bazaar’s “Young Elder’s Walkathon”, a path was identified 1 km away from the respective store in each city. Young elders participating in the Walkathon demonstrated what true love stands for by happily joining the 1 km walk to the stores where they were provided with refreshments. The young elders who participated were overwhelmed with happiness at the finish line for completing the Walkathon.
Senior citizens form a very special part of Big Bazaar’s customer base. To celebrate their youthfulness, Big Bazaar had started Young Elder’s Day at all Big Bazaar stores. Celebrated every Thurs, several activities are being held at the stores to make their shopping special. Young Elders at Big Bazaar can now take ample amount of rest at special seating’s for them in between shopping. Other special initiatives include Priority Shopping which has assisted shopping, separate checkouts, guaranteed trolley for elders, VIP status for complaint resolutions & hotline for home deliveries.
Big Bazaar is the flagship hypermarket retail chain from Future Group & is present in over 140 cities across the country. The Group also operates Big Bazaar GenNxt which integrates superior shopping experiences with innovations such as interactive digital screens, sit-down checkouts & smart customer service. Big Bazaar promises to offer the “Har Din Lowest Price” with a massive price drop on over 1,500 everyday-use items at all the stores in the country. It also offers a host of value-added services like home delivery, fast billing & grinding flour amongst others. Big Bazaar has created mega shopping properties like “SabseSaste Din”, “Public Holiday Sale”, “Smart Search”, “Wednesday Bazaar” & “Great Indian Home Festival” which empowers the customers to shop the best at the lowest price. Through “Future Pay” digital wallet, Big Bazaar provides its consumers with cash credits that can be redeemed for future purchases at all its stores in the country.
