Bollywood Celebs Attended “Lit O Fest” London Chapter.
The Lit O Fest Mumbai made its creative presence internationally with the successful accomplishment of its London Chapter during the weekend. It witnessed quite an encouraging response from the audiences of the Indian diaspora.
The fest committed to the young potential in the field of Literature, Art, Music & Culture took place in Bhartiya Vidya Bhawan, London was presented by Maharshtra Tourism Development Corporation.
The Day 1 of the fest was inaugurated in the presence of Lord Diljit Rana, (Member House of Lords), Amrita Fadnavis (1st Lady of Maharashtra), Smita GLK Parikh, Founder Director of Lit O Fest, Anup Jalota, Mahendra Singh Jadeja et al.
The focus of Lit O Fest this year was to spread awareness around the “Village Adoption Campaign” in India to shelter the underprivileged children below poverty line and take care of their health, education & develop skills for their livelihood.
The chief sponsor of the London Chapter of Lit O Fest was MTDC, Maharashtra Tourism Development Corporation which was gracefully represented by the versatile Minister of Tourism Jay Kumar Rawal & the Secretary Vijay Kumar Gautam who invited the eminent members of the Indian Diaspora to visit the cultural heritage of Maharashtra.
Smita Parikh, the Founder – Director described the modest journey of the fest along with its clear vision she intends to actualize in the years to come. The fest had sessions that widely covered a wide range of subjects including literature for Indian diaspora, Indian culture, impact of social media, diminishing physical divide and around also the trending pattern of literature and so on and so forth.
Besides, Lit O Fest London Chapter also organized its 1st ever “Global Innoventure Award” in the House of Lords, British Parliament, London, UK that was chaired by Lord Diljit Rana, Member of the House of Lord (Britain’s Upper House) & Baroness Sandip Rana, Member.
“Global Innoventure Award” has been conferred to the eminent personalities from India & UK who have not only made a mark in their respective fields like literature, entrepreneurship, tourism, business, skill development & socio- cultural activism but also to those who have shown distinct potential to bring about positive social changes in the times to come.
The “Global Innoventue Award” was given to Amrita Fadnavis for her exemplary contribution in the field of Social Work, Anup Jalota for Music, Zara Adams (Actor Hollywood) for Performing Art, Pankaj Dubey for Literature & Storytelling, Ekta Sodha Gajendra Singh Ragasudha Vinjamuri Divya Mathur, Dr. Radha Krishnan Pillai and many eminent personalities.
Lit O Fest plans to take its cultural expedition to all the continents across the world in the years to come informed Smita Parikh, the heart behind the wonderful initiative.
In his speech during inauguration principal secretary Vijay Kumar Gautam mentioned, “It is my privilege to associate with Lit-O-Fest 2018 London edition. This is a perfect platform to celebrate our rich literature, art, music & culture. Lit-O Fest, is a prestigious festival which draws writers, artists, academics, scholars, publishers all across the nation and showcase vibrancy of rich culture & heritage
At the British Parliament Jaykumar Rawal elaborated about the legacy of Marathi literature & culture and how Fests like Lit O Fest are the right platform to promote literature & culture to attract international tourist to our state. While Amruta Fadnavis highlighted on why she has so much faith in Lit O Fest because of the great cause they are associated with, she also highlighted how Mumbai is the safest city for the solo women traveler and invited global tourists to ever vibrant Maharashtra.
