Ratan Jain’s name has been synonymous with music through the Jain Bros music company Venus. Actor dabbling with music for year’s on end he diversified into the arena of filmmaking. Ratan Jain spoke at length about his latest release as a producer namely ‘Kis Kis Ko Pyaar Karoon’ as well as other related topic.
‘Kis Kisko Pyaar Karoon’ has performed very well at the box office. Did you expect the success of this movie to this extent?
No, not really. Frankly speaking I had never expected ‘Kis Kis Ko Pyaar Karoon’ to achieve such a grand & runaway success. Even otherwise I had not foreseen any great expectations from ‘Kis Kis Ko Pyaar Karoon’. But it all came as a pleasant surprise at the most unexpected moments.
This was the 1st project of Stand up comedian Kapil Sharma, why did you opt for him as a main protagonist?
Any pray why should I not have opt for Kapil Sharma. He is already a household name in the small screen arena having already achieved a cult status of his own. So if he has ruled on the small screen for such a long time then why should he not get a fair chance to rule the roost on the big screen too.
In the past, movies with comedians does not have a good record. But ‘Kis Kisko Pyaar Karoon’ has done very well. According to you what made this movie different from the other movies of the same genre?
In earlier movies the comedians did not have important roles to play barring Comic actors like Mehmood, Johnny Walker et al. The other comic actors were either used as fillers or they made flashy appearances in cameo roles. But as far as ‘Kis Kis Ko Pyaar Karoon’ was different because in this Kapil Sharma’s role was that of the main protagonist. And the role was like a tailor made written especially for him keeping in mind his stand comedian image. And Kapil has also done a good job. He will naturally prove to be good for comic actor in the main protagonists role.
This was the new genre for the director duo Abbas – Mustan too. Were you confident enough to keep this responsibility on their shoulder?
Yes I had full confidence in them and if they have proved their directorial prowess in the other varied genres of filmmaking too then why not in the comic genre arena too. And as they have proved by the bikggest box office success they have not at let me down. In fact they have never let me down in the earlier films produced by me.
Nowadays business of music has been changed. Has the revenue of music expanded than earlier time?
Music has always been an integral part of cinema so it will never lose its significance. As far as the revenue part of music is concerned it has always been changing sometimes more sometimes less.
According to you which were the best era of music in Hindi cinema as far as quality is concern?
Right since the inception of music all the era’s had its plus & minus point except the current era which has become more like a cacophony all out to split your eardrums.
Piracy of music and movies has always been a big setback for producers and music companies. How can it be eliminated completely?
One can never devise a fool proof plan completely & totally. There can never be a plan which can help us to eradicate this menace from its roots.