The Raymond brand of shirting & suiting certainly needs no special introduction. They have been at the service of their clienteles & customers across India since the last 9 decades building up their own phenomenal reputation as far as branded fabrics are concerned.
On 14th Aug, 2017, a day prior to our 71st Independence day, “The Raymond Store” opened its new outlet in Jayanagar, the fashion hub, of Bangalore. And so on this auspicious day all roads across Jayanagar led to 4th Cross of the 11th Main Road to witness the grand opening of “The Raymond Store” at the hands of the veteran Kannada actor in tandem with Ram Bhatnagar (Vice President – Sales – Raymond), Mohit Dhanjal (Director – Retail – Raymond) & above all Gautam Bhobe – Genral Manager of “The Raymond Store”).
With the arrival of the Chief Guest namely Kannada actor Srinath, along with Ram Bhatnagar, Mohit Dhanjal & Gautam Bhobe, a perfunctory lighting of the Ceremonial Lamp was performed declaring the opening of the grand Raymond’s store of Jayanagar on the 4th cross of the 11th Main Road.
This was followed by a tour of “The Raymond Store” for the guest & the media ending up with a Press Conference held in the basement of “The Raymond Store”.
This was again followed by a dinner party, for the guest & the media, almost 5 kilometers away from the main Raymond’s store. Needless to say that many of them could not make it due to lack of proper guidance from the PR team of Corporate Communications in tow with the PR team of Elkay PR. The same misguidance occurred while handing out the Raymond’s media kit, no wonder many of them had to leave empty handed while others walked away with more than one media kit. One hopes Rohit Khanna of Corporate Communications is tuned in!!!!!
Coming to the introductory part, a few words about the most popular Raymond’s brand will certainly not be out of place. So Raymond’s is India’s largest integrated worsted suiting manufacturer that offers end – to – end solutions for fabrics & garmenting.
Over the years, Raymond has been synonymous with quality, innovation & market leadership. It has some of the most leading brands within its portfolio, like Raymond Ready To Wear, Park Avenue, ColorPlus, Parx, Raymond Made To Measure amongst others.
Raymond has one of the largest exclusive retail networks in the country with over 1000 stores across 400 towns and the currently launched Raymond’s store is housed in the posh locality of Jayanagar, Bangalore and also happens to be the largest Ramond’s store in India spreading across 11000 sq feet.
As a part of the diversified Group, Raymond’s group also has business interests in men’s accessories, personal grooming & toiletries (barring their inner wear which can then make them a “Complete Raymond Man”), prophylactics, engineering & auto components across national & international markets.
Having enjoyed the patronage of over a billion consumers, Raymond as a brand has been consistently delivering world class quality products to its consumers over the past 9 decades.
So the city of Bengaluru now has an all – new fashion destination with the inauguration of an exclusive new format “The Raymond Shop” at Jaynagar. Sprawling over 11000 sq. ft, the store is conveniently located in the heart of the city & offers a wide array of clothing options for the discerning consumers through an exquisite range of Raymond Fine fabrics as well as ready to wear apparel, ethnic wear & Footwear.
Built way back in 1997, The Raymond Shop has been a landmark and has enjoyed the patronage of its consumers over the past 2 decades. The inauguration ceremony was attended by eminent personalities from the city.
Speaking during the launch of this new store, Mohit Dhanjal, Director – Retail, Raymond Limited averred, “Being one of the most admired brands in the country; Raymond has enjoyed the patronage of its consumers since the past 92 years. As the consumer landscape in India is evolving at a breath taking speed, it is imperative for Brick & Mortar players to innovate with retail formats that promise consumers a pleasurable shopping experience. This all new format of Raymond Shop has evolved with the changing needs of consumers and offers them the avenue to create a wardrobe across occasions. ”
In the same breath Ram Bhastnagar, Vice President – Sales Raymond Limited enlightened the gathering by averring, “Raymond Limited is soon coming up with the ethnic wear in lieu with Khadi fabrics. The Raymond Khadi range will certainly be one of its kind to be launched on 2nd October 2017 coinciding with Mahatma Gandhi’s, (Father of the nation) birth anniversary.”
While consumers can select from an array of fabrics to craft suits, trousers, shirts & jackets and avail Custom Tailoring Service that offers the perfect fit. The store houses a wide range of finely crafted garments from Raymond Ready To Wear, stylish & innovative wardrobe solutions from Park Avenue, fashion casual wear for occasions beyond work from Parx & smart casuals from Color Plus.
In conclusion one can say that to complete the look consumers can choose from a wide range of accessories like ties, belts, bows, cuff links & pocket squares (barring the innerwear’s of course) and also shop for a brand new pair of shoes from the footwear section.
A dedicated Raymond Made to Measure area in the store offers discerning consumers an avenue to personalize their ensemble bringing together their own personal style.
With festive season around the corner, one can select a wide range of finest ethnic wear options such as Kurtas, Sherwanis, Bundis & Indo western.
The Raymond Shop (TRS) has been delivering finest quality fabric & garments to customers since its inception in 1958. The Raymond Shop’s wide reach & range of products, makes it the largest one stop retail network in the country. Raymond’s retail network constantly sets new benchmarks in the industry and strives to create an environment that make shopping a pleasurable experience.